HARRISBURG | The Pennsylvania State Nurses Association (PSNA) unveiled its “Long White Line Campaign” in a live, State Capitol roll out event this week. The morning press conference in the rotunda was attended by leading members of the state House and Senate who honored the group for being the state’s “leading voice for professional nurses.” The centerpiece of the campaign is a web-released video short titled, “The Long White Line,” which chronicles the storied history of nursing in what PSNA’s President Patrick Kenny called a “pocket-sized movie” format. The video can be viewed at www.PANurses.org.
According to the organization’s CEO, Betsy M. Snook, the campaign targets, “a rising generation of professional nurses.” Adding, “It’s our hope that they see their service as something larger than themselves. They’re part of a truly remarkable story, and protectors of a great legacy.”
The event was broadcast statewide on the Pennsylvania Cable Network (PCN).
